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Glossary /
Blocking

Blocking

Also called facing, zoning or fronting, a retail merchandizing concept where all products of the same brand are grouped together on the physical shelf.

Related Terms

Grocery

A retail establishment primarily focused on selling a broad assortment of food products, encompassing items such

Heavy Buyers

Consumers who consistently spend significantly more than average within a specific product category, making them a

Generic Brand

A consumer product without a widely recognized name or logo, often lacking extensive advertising compared to