Refers to a consumer’s consistent preference for purchasing the same brand over competing ones, driven by positive perceptions and past experiences with the brand.
It is a key indicator of a brand’s strength and customer satisfaction.
Refers to a consumer’s consistent preference for purchasing the same brand over competing ones, driven by positive perceptions and past experiences with the brand.
It is a key indicator of a brand’s strength and customer satisfaction.
A small-format retail outlet that offers a limited selection of basic and immediate consumption items, such
A promotional offer that brands run both online and offline where a customer one item free
Also referred to as Repeat Customer Rate, it is a metric that measures the percentage of