When a brand improvises its existing image and communications while maintaining its core identity.
Gross Margin
The difference between the revenue generated from sales and the cost of goods sold, expressed as
When a brand improvises its existing image and communications while maintaining its core identity.
The difference between the revenue generated from sales and the cost of goods sold, expressed as
A customer loyalty scheme designed to incentivize repeat purchases by offering rewards based on the accumulation
A small-format retail outlet that offers a limited selection of basic and immediate consumption items, such