A promotional offer that brands run both online and offline where a customer one item free for buying an item.
Advertising Allowance
Also referred to as marketing co-op allowance or promotional allowance, it is the dollar amount that
A promotional offer that brands run both online and offline where a customer one item free for buying an item.
Also referred to as marketing co-op allowance or promotional allowance, it is the dollar amount that
Refers to the financial return generated from online business activities relative to the cost invested in
Weighted average of actual price and promoted price for an item. It does not take into