A promotional offer that brands run both online and offline where a customer one item free for buying an item.
Brand Development Index (BDI)
The index shows the level of brand’s performance within a specific market.
A promotional offer that brands run both online and offline where a customer one item free for buying an item.
The index shows the level of brand’s performance within a specific market.
Also known as secondary product placement, it is a retail strategy that places complementary products together
Consumers who consistently spend significantly more than average within a specific product category, making them a