Buy One Get One (BOGO)

Buy One Get One (BOGO)

A promotional offer that brands run both online and offline where a customer one item free for buying an item.

Related Terms

Bulk Stacking

Optimal way to story inventory in a vertical manner when there is large quantities or excess

Coupon

A document or digital code that grants the holder a discount or rebate on a purchase.

Loyalty program

A initiative by a company to incentivize repeat purchases and customer loyalty by offering rewards, discounts,