The index shows the level of brand’s performance for a category within a specific market.
Return on Investment (ROI)
Refers to the financial return generated from online business activities relative to the cost invested in
The index shows the level of brand’s performance for a category within a specific market.
Refers to the financial return generated from online business activities relative to the cost invested in
Refers to the unique offering or key differentiations of the brand’s products for its customers.
Also referred to as non-promoted price, it is the average price of an item across all