Club

Club

Also called a warehouse club, it is a membership-based retail outlet offering a wide selection of bulk-sized grocery products, and general merchandise at reduced prices in a no-frills, warehouse-like setting.

Customers can fulfill most of their weekly shopping needs in one visit, benefiting from the economies of scale.

Related Terms

Product Variants

A specific version of a ‘master’ product that is differentiated by one or more attributes, such

Prestige Pricing

A pricing strategy where products are priced at a premium to signal superior quality and status,

Horizontal Merchandizing

A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.