Also referred to as cost per unit or cost of sales, it involves the direct expenses a company incurs in manufacturing or purchasing the products it sells, including material and labor costs.
It excludes indirect costs related to selling and distribution expenses.
A pricing strategy used to maximize revenue by varying prices based on demand and inventory levels.
Also referred to as non-promoted price, it is the average price of an item across all
Represents the additional profit generated by a business as a result of increased sales volume. It
