Also referred to as cost per unit or cost of sales, it involves the direct expenses a company incurs in manufacturing or purchasing the products it sells, including material and labor costs.
It excludes indirect costs related to selling and distribution expenses.
A initiative by a company to incentivize repeat purchases and customer loyalty by offering rewards, discounts,
Also referred to as marketing co-op allowance or promotional allowance, it is the dollar amount that
Refers to the additional units of a product sold to retailers or consumers directly attributed to
4.7 rating
4.7 rating
4.7 rating
A monthly catch-up on brand and category breakdowns. 1K+ subscribers and counting.
