Velocity Analysis

Velocity Analysis

A method of analyzing sales data to identify products with high sales velocity. Velocity analysis helps retailers and manufacturers prioritize inventory replenishment, allocate shelf space, and develop pricing and promotion strategies based on demand patterns.

Related Terms

Category management

Involves grouping products into suitable categories and managing category performance. This involves inputs from both brand

Dollar Sales

Measures the total revenue generated from products sold at retail, calculated by multiplying the number of