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MAP
3 minute read

Amazon MAP Monitoring: What Every Amazon Seller Needs to Know

Digital Shelf Analytics
6 minute read

E-Commerce Holiday Readiness: Essential Guide for Brands

Digital Shelf Analytics
4 minute read

How To Pick the Best Digital Shelf Analytics Vendor in 2024

Ratings & Reviews
8 minute read

Top Review KPIs that Brands Benefit from Using Review Analytics

Content Compliance
4 minute read

Content Compliance on Product Detail Pages: Why It Matters?

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Your Blog Picks

Retail
6 minute read

How Do Brands and Retailers Manage Excess Inventory?

Explore the challenges of excess inventory facing retailers, including the reasons behind it and strategies for management.

Retail
6 minute read

Shopper Marketing Explained With Examples

Shopper marketing involves getting the best elements of digital commerce into physical stores and transforming the shopping experiences.

Ratings & Reviews
5 minute read

Product Rating and Review Monitoring on the Digital Shelf

Get an accurate picture of consumers’ perceptions of brands by analyzing product ratings and reviews on the digital shelf.

Pricing Strategy
6 minute read

Everything You Need to Know About Economy Pricing

Learn about economy pricing and the retail factors that support this strategy through industry examples.

Retail
6 minute read

Measuring CPG Brand Outcomes with Share of Shelf

CPG brands practicing effective methods to measure the Share of Shelf in stores, have greater potential to increase sales.

E-Commerce
5 minute read

Consumer Behavior Shaping CPG E-Commerce Growth

Explore how CPG brands adapt for e-commerce success, prioritizing digital shelf strategies amid changing consumer behaviors and preferences.

MAP
6 minute read

MSRP vs. MAP: Understanding Retail Price Terminologies

MSRP and MAP are prices that brands assign for a product. It acts as a guide for retailers to try out different pricing strategies.

MAP
5 minute read

Overcoming Price Erosion: Strategies for Brands on Online Marketplaces

Discover how monitoring MAP policy violations and tracking prices can help brands combat price erosion.

MAP
6 minute read

How Brands Manage MAP Violations To Sustain Brand Value?

Here are a few examples of how brands deal with MAP violations to maintain pricing integrity across online marketplaces.

Retail
7 minute read

All You Need to Know About Digital Influence in Retail

Discover the relevant concepts with real-life examples that make up for digital influence in retail.

Retail
7 minute read

Popular Private Label Manufacturers in the US

Find the best private label manufacturers across different categories through this detailed guide.

Retail
8 minute read

Everything You Need to Know About Price Skimming

Understand price skimming better through examples and differentiate it from penetration and prestige pricing strategies.

E-Commerce
8 minute read

Advantages of Amazon Fresh vs. Whole Foods Partnership

Merging Whole Foods Grocery With Amazon Fresh Offers Customers the Best of Both Worlds in Terms of Quality and Value.

Digital Shelf Analytics
6 minute read

Competitive Promotion Monitoring: Measuring What Matters

Monitoring competitive promotions helps you devise effective marketing strategies. Read our article to know more.

E-Commerce
7 minute read

Product Experience Management Explained With Case Studies

Learn how you can implement PXM & amp-up your e-commerce business with real-world case studies!