Average Order Value (AOV)

Average Order Value (AOV)

An e-commerce metric that is calculated by dividing the total value of all orders over a period of time by the total number of orders over the same period.

Related Terms

Forecast Accuracy

Forecast accuracy refers to the degree to which a forecast aligns with actual sales data, indicating

CPG manufacturing

In the Consumer Packaged Goods industry, the term “CPG company” typically denotes manufacturers within the sector.

Velocity Analysis

A method of analyzing sales data to identify products with high sales velocity. Velocity analysis helps