The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
Purchase Frequency (PF)
Refers to the rate at which customers make purchases within a specific timeframe. It offers businesses
The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
Refers to the rate at which customers make purchases within a specific timeframe. It offers businesses
An e-commerce metric that is calculated by dividing the total value of all orders over a
A small-format retail outlet that offers a limited selection of basic and immediate consumption items, such