The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
Distributors’ Brand
A private label brand of a retailer.
The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
A private label brand of a retailer.
Refers to the degree to which a promotional marketing campaign successfully achieves its intended objectives, such
Refers to the additional units of a product sold to retailers or consumers directly attributed to