Assortment

Assortment

The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.

Related Terms

Assortment

The variety of products that a retailer offers for sale to meet the diverse preferences and

Basket Size

The amount that a customer spends in a retail store in single transaction.

Lifestage

Refers to one of the distinct phases within a retail business’s lifecycle, encompassing its birth, growth,