Average number of items that a retailer sells within a category, brand or segment.
Category Development Index (CDI)
The index shows the level of brand’s performance for a category within a specific market.
Average number of items that a retailer sells within a category, brand or segment.
The index shows the level of brand’s performance for a category within a specific market.
Refers to the rate at which customers make purchases within a specific timeframe. It offers businesses
A customer loyalty scheme designed to incentivize repeat purchases by offering rewards based on the accumulation