Category Manager

Category Manager

The person is responsible for overseeing a specific category of products of a brand. They develop and implement category strategies to maximize profitability, efficiency, and market share, managing product assortment, supplier relationships, pricing, and promotions to meet consumer demand and organizational goals.

Related Terms

Club

Also called a warehouse club, it is a membership-based retail outlet offering a wide selection of

Excess Inventory

Also referred to as surplus inventory, denotes the surplus stock held by a company beyond what

Assortment

The variety of products that a retailer offers for sale to meet the diverse preferences and