Dollar Sales

Dollar Sales

Measures the total revenue generated from products sold at retail, calculated by multiplying the number of units sold by the average price per unit or the equivalent quantity (EQ) sales by the average price per EQ.

Related Terms

Category Buyer

The person is responsible for assisting the procurement manager and category team in implementing procurement and

Loyalty program

A initiative by a company to incentivize repeat purchases and customer loyalty by offering rewards, discounts,

Heavy Buyers

Consumers who consistently spend significantly more than average within a specific product category, making them a