Dollar Sales

Dollar Sales

Measures the total revenue generated from products sold at retail, calculated by multiplying the number of units sold by the average price per unit or the equivalent quantity (EQ) sales by the average price per EQ.

Related Terms

Product Variants

A specific version of a ‘master’ product that is differentiated by one or more attributes, such

Product Attributes

A descriptive facet of a product that helps to specify, classify, and differentiate it within a

Purchase Frequency (PF)

Refers to the rate at which customers make purchases within a specific timeframe. It offers businesses