Dollar Sales

Measures the total revenue generated from products sold at retail, calculated by multiplying the number of units sold by the average price per unit or the equivalent quantity (EQ) sales by the average price per EQ.

Related Terms

Repeat Purchase Rate (RPR)

Also referred to as Repeat Customer Rate, it is a metric that measures the percentage of

Lifestage

Refers to one of the distinct phases within a retail business’s lifecycle, encompassing its birth, growth,

Customer Loyalty

Emerges when customers consistently favor a brand over its competitors, leading to repeat purchases and a

Dollar Sales

Related Terms

Repeat Purchase Rate (RPR)

Lifestage

Customer Loyalty

Solutions

Pricing

Resources

Bestseller Reports