Best Amazon Basics products on Amazon in July 2025
In July 2025, Amazon Basics appeared on Amazon's bestseller lists with 114 unique products across 16 categories. These products appeared in categories including Arts, Crafts & Sewing, Automotive, and Beauty & Personal Care. The brand's products on the bestseller lists were priced between $2.21 and $90.28, with an average price of $13.10. These bestselling products maintained an average rating of 4.6 based on 8.6M total ratings from customers who purchased products that appeared on the bestseller lists.
Products
Categories
Average Price
Average Rank
Category Performance
This section outlines product count, average rank, pricing, and customer ratings by category. A clear reference point for tracking brand visibility on the Amazon digital shelf.
In evaluating category performance metrics, the Office Products category is notable for both its broad product range (30 listings) and excellent customer satisfaction, indicated by an average rating of 4.7 stars. The category with the highest average price is Patio, Lawn & Garden at $68.10.
| Category | Products | Average Rank | Average Price | Rating |
|---|---|---|---|---|
30 | 41.6 1 — 100 | $10.43 $2.21 — $33.99 | 4.7 (1,488,815 ratings) | |
18 | 42.2 1 — 100 | $12.81 $3.97 — $25.21 | 4.6 (2,618,933 ratings) | |
11 | 27 1 — 99 | $20.53 $11.03 — $55.86 | 4.7 (548,908 ratings) | |
9 | 40 1 — 100 | $13.29 $6.95 — $19.99 | 4.6 (701,677 ratings) | |
10 | 34.7 1 — 100 | $15.95 $2.31 — $49.49 | 4.6 (2,205,025 ratings) | |
4 | 18.4 3 — 99 | $12.27 $7.64 — $25.4 | 4.6 (130,096 ratings) | |
4 | 32.4 1 — 100 | $10.56 $6.99 — $15.57 | 4.7 (73,034 ratings) | |
4 | 39.3 3 — 100 | $3.22 $2.83 — $3.86 | 4.7 (112,885 ratings) | |
2 | 23.2 4 — 97 | $8.32 $6.79 — $9.99 | 4.7 (87,699 ratings) | |
4 | 33.5 3 — 89 | $14.16 $5.24 — $23.73 | 4.6 (178,263 ratings) | |
5 | 37.9 7 — 98 | $11.81 $6.34 — $16.45 | 4.7 (88,196 ratings) | |
4 | 48.2 17 — 95 | $11.4 $6.88 — $21.24 | 4.7 (149,038 ratings) | |
2 | 60.3 23 — 100 | $20.8 $9.99 — $27.98 | 4.7 (94,030 ratings) | |
4 | 57 37 — 90 | $52.99 $8.49 — $80.99 | 4.5 (179,024 ratings) | |
2 | 70.4 42 — 98 | $68.1 $31.48 — $90.28 | 4.6 (19,973 ratings) | |
2 | 88.9 60 — 99 | $9.53 $8.49 — $16.99 | 4.3 (3,477 ratings) |
Top Products
Leading products are ranked using performance data, pricing, and customer reviews. E-commerce teams can use this to identify the strongest product in a brand's Amazon catalog. The highest average rank is 1.0, and the lowest is 24.4. The highest-rated product has 4.8 stars, while the lowest is 4.4 stars. In terms of pricing, the highest is $24.72, and the lowest is $2.87.
| Product | Average Rank | Average Price | Rating |
|---|---|---|---|
1 | $6.67 $6.65 — $6.78 | 4.8 (196,795 ratings) | |
2.1 1 — 10 | $19.01 $17.79 — $19.99 | 4.5 (237,457 ratings) | |
2.3 1 — 5 | $14.06 $12.19 — $14.99 | 4.7 (861,817 ratings) | |
24.4 3 — 84 | $9.38 $8.49 — $9.99 | 4.7 (103,848 ratings) | |
4.8 2 — 7 | $7.85 $6.95 — $8.74 | 4.8 (220,880 ratings) | |
5.4 4 — 8 | $24.72 $21.43 — $25.21 | 4.4 (82,017 ratings) | |
7.1 3 — 12 | $14.73 $12.94 — $14.99 | 4.8 (61,598 ratings) | |
9.9 3 — 40 | $2.87 $2.83 — $2.9 | 4.7 (56,971 ratings) | |
7.8 6 — 10 | $8.23 $7.64 — $8.99 | 4.7 (46,671 ratings) | |
8.2 5 — 12 | $7.36 $6.99 — $8.37 | 4.8 (23,815 ratings) |
Content Compliance
This analysis examines the brand's key content metrics-text, video, and image content-alongside the overall content score, providing insights to align with Amazon's standards and enhance listing effectiveness.
The values shown are median figures. The average title length across this brand is 108 characters, and the description length is 206 characters. Additionally, the average count of images and videos in the Amazon bestseller product listings for this brand is 7 images and 2 videos.
Title
Title Length
Title Score
No Special Characters
Proper Capitalization
Product Identification
Character Count
Spelling & Grammar
Proper Numerals
Content
Total Score
Description Length
Bullet Points
Bullet Average Length
Has Enhanced Content
Images
Total Images
Graphics Images
Silo Images
Alternate Images
Lifestyle Images
Centered
No White Border
Full Bleed
Not Enlarged
Valid Dimensions
Has 360° Images
Videos
Has Videos
About Amazon Best Seller Category Reports
Our Amazon Bestseller Brand Monthly Reports track key changes in product performance on the Amazon digital shelf, giving e-commerce teams a clear view of market shifts. Using our machine learning model, we analyze your brand's performance on the Amazon digital shelf, helping you stay ahead. Brands already relying on this information are better equipped to optimize their strategies and improve their competitive positioning.
Disclaimer: Data on this page is based on publicly available amazon.com information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon or featured brands.