Nestlé ecommerce strategy

Nestlé’s E-Commerce Strategy: How Digital Shelf Strategy Drives Incremental Growth for CPG Brands

Nestlé set the tone for how a CPG giant wins online! See how Nestlé's ecommerce strategy drove Q1 momentum and what your brand can learn from the legacy brand’s playbook.

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Holiday Shopping Trends 2025

Top 10 Holiday Shopping Trends in 2025: Everything Brands Must Know

Product Trend Analysis

How to Conduct Product Trend Analysis?

MAP Monitoring and Enforcement

7 Reasons Why MetricsCart Is the Best for MAP Monitoring & Enforcement: A Brand’s Perspective

Ecommerce Holiday Readiness

E-Commerce Holiday Readiness: Essential Guide for Brands in 2025

e-commerce ratings and reviews software

10 Best Rating and Review Analysis Software for E-Commerce in 2025

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Benefits of Monitoring Out of Stock in E-Commerce

In the present times, it is beneficial to monitor stockouts in e-commerce as customers prioritize stock availability over retailer loyalty.
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E-Commerce Product Page Optimization: Tips and Examples

PDP optimization that aligns with the changing customer needs increases visibility and sales for sellers.
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How Do Brands and Retailers Manage Excess Inventory? 

Explore the challenges of excess inventory facing retailers, including the reasons behind it and strategies for management.
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Shopper Marketing Explained With Examples 

Shopper marketing involves getting the best elements of digital commerce into physical stores and transforming the shopping experiences.
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Product Rating and Review Monitoring on the Digital Shelf

Get an accurate picture of consumers’ perceptions of brands by analyzing product ratings and reviews on the digital shelf.
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Everything You Need to Know About Economy Pricing

Learn about economy pricing and the retail factors that support this strategy through industry examples.
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Measuring CPG Brand Outcomes with Share of Shelf

CPG brands practicing effective methods to measure the Share of Shelf in stores, have greater potential to increase sales.
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Consumer Behavior Shaping CPG E-Commerce Growth 

Explore how CPG brands adapt for e-commerce success, prioritizing digital shelf strategies amid changing consumer behaviors and preferences.
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MSRP vs. MAP: Understanding Retail Price Terminologies

MSRP and MAP are prices that brands assign for a product. It acts as a guide for retailers to try out different pricing strategies.
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Overcoming Price Erosion: Strategies for Brands on Online Marketplaces

Discover how monitoring MAP policy violations and tracking prices can help brands combat price erosion.
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Discover the Future of US Home and Kitchen Trends: Innovation, Sustainability, and Style

Explore the evolving Home and Kitchen Trends US, from eco-friendly products to smart home innovations, shaping the future of e-commerce. Read to know more.
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How Brands Manage MAP Violations To Sustain Brand Value?

Here are a few examples of how brands deal with MAP violations to maintain pricing integrity across online marketplaces.
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All You Need to Know About Digital Influence in Retail 

Discover the relevant concepts with real-life examples that make up for digital influence in retail.
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Popular Private Label Manufacturers in the US

Find the best private label manufacturers across different categories through this detailed guide.
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What Is Price Skimming and Why It Works?

Why do brands like Samsung launch products at sky-high prices, then drop them months later? Read more to break down how price skimming works and the best practices to use it.