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Betty Crocker marketing strategy
  • Trending
  • Digital Shelf Insights
  • 7 minute read

Betty Crocker Marketing Strategy: Behind The Sweet Mix of Success

Betty Crocker is the most renowned name in the US dessert mixes aisle. But this century-long success is the result of Betty Crocker’s brilliant marketing strategy. Read to know more.
What is search listening?
  • Trending
  • Share of Search
  • 7 minute read

Search Listening In Marketing: How Brands Can Unlock Consumer Intent

Every search is a hidden insight. Read more to learn what is search listening and how it can boost your brand marketing strategy with deeper insights into consumer intent and search trends online.

Featured

Holiday Shopping Trends 2025
  • Trends
  • 9 minute read

Top 10 Holiday Shopping Trends in 2025: Everything Brands Must Know
Product Trend Analysis
  • Ratings & Reviews
  • 6 minute read

How to Conduct Product Trend Analysis?
MAP Monitoring and Enforcement
  • MAP
  • 5 minute read

7 Reasons Why MetricsCart Is the Best for MAP Monitoring & Enforcement: A Brand’s Perspective
Ecommerce Holiday Readiness
  • Digital Shelf Analytics
  • 7 minute read

E-Commerce Holiday Readiness: Essential Guide for Brands in 2025
e-commerce ratings and reviews software
  • Ratings & Reviews
  • 5 minute read

10 Best Rating and Review Analysis Software for E-Commerce in 2025

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Your Blog Picks

The ultimate guide to competitive pricing
  • Pricing Strategy
  • 6 minute read

A Guide to Competitive Pricing

Did you know that competitive pricing is one of the quickest ways to scale profit margins? Here's everything you need to know.
US online toy industry
  • Trends
  • 7 minute read

The Future of Fun: Rising Trends in the US Online Toy Industry

The US online toy industry is booming with trends that are reshaping play as we know it. From AI-powered toys and eco-friendly innovations to the rise of kidults, the toy market is more dynamic than ever. Dive in to explore how technology, sustainability, and pop culture are driving the future of fun—and why brands need to act now to stay ahead.
Transforming ecommerce business with digital shelf analytics
  • Digital Shelf Analytics
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Transforming E-Commerce Business with Digital Shelf Analytics

Online sales in 2021 peaked at 5.2 trillion USD. Read on to know how to make the most of the e-commerce boom with digital shelf analytics.
understanding potential of private label brands
  • Retail
  • 7 minute read

Understanding the Potential of Private Label Brands

The private label brand sales reached $199 billion in 2021. Read our detailed report on private brands to learn more.
Amazon Prime Day Sales in 2022
  • E-Commerce
  • 5 minute read

Amazon Prime Day Sales in the US, 2022

Discover our detailed analysis of Amazon Prime Day 2022 and gain valuable data-backed e-commerce insights.
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  • Pricing Strategy
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Scaling With High Prices: Prestige Pricing Explained With 5 Brand Examples

Does prestige pricing work for your business? What are its advantages and disadvantages? Read to know more.
Retail inflation hits the US economy
  • Retail
  • 10 minute read

High Inflation Hits the US Economy in 2022. What’s in Store for Retailers?

Read our detailed analysis of the current state of retail inflation and the steps retailers are taking to tackle inflation.
Grocery e-commerce technology trends
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  • 7 minute read

Future of Grocery E-Commerce: Top Technology Trends of 2025

Explore our comprehensive report on the US grocery e-commerce industry in 2022, delivering key digital shelf insights.
MAP Pricing
  • MAP
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MAP Pricing: Everything Brands Need to Know

Learn why a Minimum Advertised Price (MAP) policy is crucial for brand protection and profitability in this blog.
  • E-Commerce
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Black Friday Sales 2021: Walmart versus Amazon

Dive into our detailed comparative analysis of Black Friday sales in Walmart and Amazon.