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Product Announcements
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MetricsCart Introduces Voice of Customer Reports to Help Brands Decode Shopper Sentiment and Review Insights

Thought Leadership
12 minute read

Why Beverage Marketers Are Tracking the Wrong Metrics (And the Data They Should Monitor Instead)

Trends
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Top 10 Holiday Shopping Trends in 2025: Everything Brands Must Know

Pricing Strategy
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Black Friday Strategies for 2026 [Digital Commerce Guide]

Digital Shelf Analytics
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E-Commerce Holiday Readiness: Essential Guide for Brands in 2025

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A Quick Look on Digital Shelf & E-Commerce Insights

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Your Blog Picks

Price Monitoring
13 minute read

Price Matching Explained: A Retailer’s Perspective

Are you losing customers to competitors? Find out how price matching can keep your sales in-house and how to do it right!

Pricing Strategy
7 minute read

Best Pricing Strategies for E-Commerce That Help Scale Business

Pricing strategy is a core component of any e-commerce business structure. Let’s explore the definition and different types of pricing strategies used in e-commerce.

Pricing Strategy
4 minute read

When Do Retailers Go For Markdown Pricing?

Markdowns help retailers liquidate their inventory and attract customers by making them feel they are getting a good deal.

Pricing Strategy
5 minute read

Everyday Low Pricing Strategy: Is It the Right Choice for Your Business?

Does everyday low pricing create more sales? Read more to know about Walmart’s pricing strategy and its benefits.

Retail
6 minute read

Why Businesses Do SKU Rationalization?

When retail professionals identify the best-performing products through SKU rationalization, they benefit by investing their time, energy, and money into those SKUs.

Retail
5 minute read

What Is Price Anchoring and How Does It Help Drive Sales?

Learn all about the persuasive sales strategy called price anchoring and how it affects consumer decision-making.

E-Commerce
6 minute read

Benefits of Monitoring Out of Stock in E-Commerce

In the present times, it is beneficial to monitor stockouts in e-commerce as customers prioritize stock availability over retailer loyalty.

Content Compliance
5 minute read

E-Commerce Product Page Optimization: Tips and Examples

PDP optimization that aligns with the changing customer needs increases visibility and sales for sellers.

Retail
6 minute read

How Do Brands and Retailers Manage Excess Inventory?

Explore the challenges of excess inventory facing retailers, including the reasons behind it and strategies for management.

Retail
6 minute read

Shopper Marketing Explained With Examples

Shopper marketing involves getting the best elements of digital commerce into physical stores and transforming the shopping experiences.

Ratings & Reviews
6 minute read

Product Rating and Review Monitoring on the Digital Shelf

Get an accurate picture of consumers’ perceptions of brands by analyzing product ratings and reviews on the digital shelf.

Pricing Strategy
5 minute read

Everything You Need to Know About Economy Pricing

Learn about economy pricing and the retail factors that support this strategy through industry examples.

Retail
6 minute read

Measuring CPG Brand Outcomes with Share of Shelf

CPG brands practicing effective methods to measure the Share of Shelf in stores, have greater potential to increase sales.

E-Commerce
5 minute read

Consumer Behavior Shaping CPG E-Commerce Growth

Explore how CPG brands adapt for e-commerce success, prioritizing digital shelf strategies amid changing consumer behaviors and preferences.

MAP
10 minute read

MSRP vs. MAP: Understanding Retail Price Terminologies

MSRP vs MAP may sound similar at first, but they serve very different roles. MSRP sets the reference point, while MAP acts as its protection. When used together, they help prevent price erosion and protect your brand’s perceived value.