Bridget Blake

Bridget Blake

Content Specialist

About

Bridget Blake has over five years of experience in e-commerce and the CPG industry. She specializes in digital shelf analytics, retail media, and competitive benchmarking. At MetricsCart, she helps brands turn marketplace data, like pricing, availability, and reviews, into actionable insights that drive growth.

Expertise:

Digital Shelf AnalyticsRetail Media

Articles by Bridget Blake

Amazon competitor price monitoring

Amazon Competitor Price Monitoring Guide – 2026 Strategy

A practical 2026 guide to Amazon competitor price monitoring. Understand how pricing alignment affects Buy Box share, MAP compliance, and cross-channel margins.
Clorox marketing strategy

Inside Clorox’s Marketing Strategy: Branding, Digital, and Growth

How does Clorox maintain category leadership on Walmart? Discover how its marketing strategy, pricing structure, and product positioning drive consistent digital shelf performance.
Huel marketing strategy

Huel Marketing Strategy: How a Strong DTC Nutrition Brand Competes on Amazon

How does Huel win on Amazon US without expanding its catalog? This Digital Shelf Insights report breaks down Huel’s marketing strategy, pricing tiers, top-reviewed SKUs, and availability patterns using MetricsCart data.
Amazon Subscribe and Save best practices

Amazon Subscribe & Save Best Practices for Sellers: Boost Retention & Sales

A practical guide to Amazon Subscribe and Save best practices for sellers. Learn eligibility rules, enrollment steps, pricing tips, and strategies to turn repeat orders into steady growth.
Mens footwear trends

Men’s Footwear Trends: Latest Styles, Categories, and What’s Popular Now

How are top footwear brands succeeding on Amazon US? This report analyzes the latest men’s footwear trends, including pricing strategies, category performance, and the top brands dominating the digital shelf.
Tide marketing strategy

Tide Marketing Strategy: How a Legacy Brand Stays Market Leader on Amazon UK

How does Tide stay ahead of competitors on Amazon UK? This report dives into Tide’s marketing strategy, pricing tactics, and top-selling products that help it dominate the digital shelf.
Walmart MAP monitoring dashboard for tracking pricing compliance and seller activity

Why You Shouldn’t Miss MAP Monitoring on Walmart (Even If You Don’t Sell There)

Most brands monitor Amazon for MAP violations and ignore Walmart. That blind spot is where pricing integrity breaks down. This guide covers why Walmart belongs in every MAP pricing monitoring strategy and how to close the gap.
amazon map enforcement

Amazon MAP Enforcement: 5-Step Framework for Brands

A MAP policy only works if it can be enforced. On Amazon, that is entirely your job. This guide covers what causes violations, how they spread, and how to build an enforcement workflow to catch them before pricing damage sets in.
Amazon MAP monitoring for detecting price violations and protecting brand pricing

Amazon MAP Monitoring: Detect Violations Faster and Protect Your Brand

Amazon MAP monitoring that only tracks shelf price misses four out of five violation surfaces. This guide shows where violations actually hide, how they cascade, and what brands need to catch them first.