Bridget Blake, Author at MetricsCart - Page 5 of 5

Bridget Blake

Content Specialist

About

Bridget Blake has over five years of experience in e-commerce and the CPG industry. She specializes in digital shelf analytics, retail media, and competitive benchmarking. At MetricsCart, she helps brands turn marketplace data, like pricing, availability, and reviews, into actionable insights that drive growth.

Expertise:

Digital Shelf AnalyticsRetail Media

Articles by Bridget Blake

MAP
11 minute read

Why You Shouldn’t Miss MAP Monitoring on Walmart (Even If You Don’t Sell There)

Most brands monitor Amazon for MAP violations and ignore Walmart. That blind spot is where pricing integrity breaks down. This guide covers why Walmart belongs in every MAP pricing monitoring strategy and how to close the gap.

MAP
11 minute read

MAP Monitoring Software for Health and Beauty Brands: What You Need to Know

Health and beauty brands face MAP risks that general-purpose tools are not built to handle. This guide covers what violations look like in this category, what they cost, and what effective MAP monitoring software needs to do.

MAP
12 minute read

Amazon MAP Enforcement: 5-Step Framework for Brands

A MAP policy only works if it can be enforced. On Amazon, that is entirely your job. This guide covers what causes violations, how they spread, and how to build an enforcement workflow to catch them before pricing damage sets in.

Trends
8 minute read

US Snack Trends 2026: Key Consumer & Market Insights

This guide breaks down the biggest US snack trends of 2026, the fastest-growing categories, and how brands can tell which trends are turning into real sales.

Pricing Strategy
9 minute read

Black Friday Strategies for 2026 [Digital Commerce Guide]

Black Friday 2026 is a six-week window, not one day. See how brands should time promotions, structure discounts, optimize content for AI shopping tools, and track pricing and stock in real time.

MAP
13 minute read

Amazon MAP Monitoring: Detect Violations Faster and Protect Your Brand

Amazon MAP monitoring that only tracks shelf price misses four out of five violation surfaces. This guide shows where violations actually hide, how they cascade, and what brands need to catch them first.

MAP
12 minute read

MAP Violation: Types, Examples & How to Fix

Most MAP violations in 2026 do not look like price drops. They look like compliant listings with coupons, bundles, and subscription discounts doing the damage underneath. This guide covers what a MAP violation is, the forms it takes, and how to catch it.