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Digital Shelf Insights
11 minute read

Dawn Dish Soap Retail Comparison: Inside Dawn’s Split Shelf on Walmart and Target

Digital Shelf Insights
10 minute read

Charmin Marketing Strategy: The Softest Sell on Walmart’s Digital Shelf

Digital Shelf Insights
9 minute read

Recess Product Analysis: What the Digital Shelf Reveals About the Functional Beverage Brand’s Retail Strategy

Product Announcements
4 minute read

MetricsCart Introduces Voice of Customer Reports to Help Brands Decode Shopper Sentiment and Review Insights

Thought Leadership
12 minute read

Why Beverage Marketers Are Tracking the Wrong Metrics (And the Data They Should Monitor Instead)

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Your Blog Picks

MAP
14 minute read

How to Do Amazon MAP Monitoring to Protect Your Brand: 6 Steps

Amazon MAP monitoring helps brands detect unauthorized price drops before they trigger widespread pricing instability across Amazon. But traditional price monitoring is not very effective on Amazon.

MAP
7 minute read

How Supply-Chain Leaks Create MAP Violations (And How to Prevent Them)

MAP violations often start in the supply chain, not on the marketplace. This article explains how leaks, uneven inventory flow, and unclear distributor roles fuel price erosion and outlines practical steps for preventing MAP violations by tightening supply-chain control.

MAP
9 minute read

10 Common MAP Policy Loopholes that Would Cost Your Brand

MAP compliance fails when sellers exploit blind spots like in-cart pricing, secret codes, or unauthorized listings. Understand the top MAP loopholes and how MetricsCart helps brands detect and prevent price erosion before it spreads.

Ratings & Reviews
8 minute read

Review Analytics for Beauty Brands: Core Driver of Modern Brand Reputation

From sentiment tracking to NPS benchmarking, explore how review analytics for beauty brands shape stronger reputations and faster responses.

Digital Shelf Analytics
7 minute read

How Smart Brands Use Digital Shelf Analytics to Reduce Returns and Complaints

E-commerce returns are preventable! Learn how smart brands use DSA to reduce returns and complaints by spotting content gaps, pricing errors, and review risks before they impact your bottom line.

MAP
7 minute read

Quarterly MAP Monitoring Audit: Why Top Brands Can’t Afford to Skip It

Top brands don’t skip Quarterly MAP Monitoring Audits. Learn why it is essential for protecting your brand, pricing integrity, and retailer trust.

E-Commerce
8 minute read

Nestlé’s E-Commerce Strategy: How Digital Shelf Strategy Drives Incremental Growth for CPG Brands

Nestlé set the tone for how a CPG giant wins online! See how Nestlé's ecommerce strategy drove Q1 momentum and what your brand can learn from the legacy brand’s playbook.

Ratings & Reviews
12 minute read

Weekly Review Tracking for Baby Brands: Turning Parent Feedback Into Product Growth

From diapers to strollers, parents leave constant feedback. Learn why tracking reviews weekly gives baby brands a product and marketing edge.

Trends
8 minute read

Chewing Gum Trends with MetricsCart: What’s Popping Now

What used to be a simple flavor decision is now driven by function, transparency, and trust. Clean-label and sugar-free gums are outperforming legacy brands online, and the biggest wins are coming from brands that understand what today’s shoppers are actually searching for.

Pricing Strategy
8 minute read

What is Price Discrimination? Everything You Must Know

Learn what price discrimination is, the types businesses use, real-world examples, and step-by-step strategies to optimize pricing and increase revenue.

Digital Shelf Analytics
10 minute read

Best Digital Shelf Analytics Solutions for CPGs: A Complete Guide

If your CPG brand isn’t leveraging the right digital shelf analytics solutions for CPGs, you’re already losing ground. Discover the tools top brands use to stay visible, protect margins, and outsmart competitors before it’s too late.

E-Commerce
6 minute read

Amazon CRaP Explained: Definition, Causes, and Solutions for Brands

Amazon CRaP status is every seller’s warning sign that their product isn’t making the cut. This article breaks down what Amazon CRaP means, how it’s determined, and how to stay off the list.

MAP
10 minute read

What Every CPG Brand Should Know About MAP Pricing and Monitoring

CPG MAP pricing out of control? See how MAP policies and MetricsCart software keep sellers in line and protect your brand’s value.

Ratings & Reviews
6 minute read

5 Best Walmart Review Analysis Tools for CPG Brands

Customer reviews are the gold mine of data that holds clues about consumer expectations, packaging issues, pricing perception, and product appeal. Discover the 5 5 best Walmart review analysis tools for CPG brands that will help uncover these insights.

MAP
11 minute read

Best MAP Enforcement Software in 2026: Top 5 Options to Protect Your Brand Pricing

Explore the top MAP enforcement software of 2026. Compare features, pricing, and Amazon pricing enforcement tools to pick the right map monitoring tool.