Walmart Marketplace challenges

Solving Walmart Marketplace Challenges: A Guide for Sellers

Tired of Walmart's marketplace struggles? Learn how to tackle them in our latest blog.

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Amazon MAP Monitoring: What Every Amazon Seller Needs to Know

Amazon MAP Monitoring: What Every Amazon Seller Needs to Know

An image of e-commerce holiday readiness

E-Commerce Holiday Readiness: Essential Guide for Brands

Best Digital Shelf Analytics Vendor

How To Pick the Best Digital Shelf Analytics Vendor in 2024

Review KPIs

Top Review KPIs that Brands Benefit from Using Review Analytics

Why content compliance matters on E-commerce product pages?

Content Compliance on Product Detail Pages: Why It Matters?

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Benefits of Tracking Shelf Customer Reviews

Product Rating and Review Monitoring on the Digital Shelf

Get an accurate picture of consumers’ perceptions of brands by analyzing product ratings and reviews on the digital shelf.
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Everything You Need to Know About Economy Pricing

Learn about economy pricing and the retail factors that support this strategy through industry examples.
Calculating retail share of shelf

Measuring CPG Brand Outcomes with Share of Shelf

CPG brands practicing effective methods to measure the Share of Shelf in stores, have greater potential to increase sales.
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Consumer Behavior Shaping CPG E-Commerce Growth 

Explore how CPG brands adapt for e-commerce success, prioritizing digital shelf strategies amid changing consumer behaviors and preferences.
Deciding on a price for a product around MSRP vs MAP

MSRP vs. MAP: Understanding Retail Price Terminologies

MSRP and MAP are prices that brands assign for a product. It acts as a guide for retailers to try out different pricing strategies.
Price erosion

Overcoming Price Erosion: Strategies for Brands on Online Marketplaces

Discover how monitoring MAP policy violations and tracking prices can help brands combat price erosion.
MAP Price Violation

How Brands Manage MAP Violations To Sustain Brand Value?

Here are a few examples of how brands deal with MAP violations to maintain pricing integrity across online marketplaces.
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All You Need to Know About Digital Influence in Retail 

Discover the relevant concepts with real-life examples that make up for digital influence in retail.
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Popular Private Label Manufacturers in the US

Find the best private label manufacturers across different categories through this detailed guide.
Choosing Price Skimming Strategy

Everything You Need to Know About Price Skimming

Understand price skimming better through examples and differentiate it from penetration and prestige pricing strategies.
Customer is the King or Queen at a grocery store

Advantages of Amazon Fresh vs. Whole Foods Partnership

Merging Whole Foods Grocery With Amazon Fresh Offers Customers the Best of Both Worlds in Terms of Quality and Value.
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Competitive Promotion Monitoring: Measuring What Matters

Monitoring competitive promotions helps you devise effective marketing strategies. Read our article to know more.
PXM implementation

Product Experience Management Explained With Case Studies

Learn how you can implement PXM & amp-up your e-commerce business with real-world case studies!
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Amazon 1P vs. 3P: Choosing the Right Selling Model

Discover the differences between Amazon 1P and 3P and other selling models to arrive at the right selling strategy for the Amazon marketplace.

Product Experience Management: A Brief Walkthrough

Understand the salient features of product experience management and how your business can benefit from its application.